Tomorrow's
Life Coach In This Issue:
Tomorrow's Life Coach (TLC) is a monthly online journal from the Institute for Life Coach Training (ILCT) that nourishes the intellect, intuition and inspiration of the personal and business coaching community. Pat's Ponderings - Ethics and Good Business Practice: A Lesson from Rotary When we think of Ethics in a profession, we may get lost in legalistic discussions of rules, rubrics, and detailed guidelines of how professionals should behave. Simplifying that to a common sense approach (which maybe is not so common) may help make the application more simple, clear, and practical. The first ethical standard embraced by the ICF is, "I will conduct myself in a manner that reflects well on coaching as a profession and I will refrain from doing anything that harms the public’s understanding or acceptance of coaching as a profession." This standard and those that follow it should really be common sense, but as busy and distracted humans, reminders can help. Since 1932, Rotary International has utilized a Four Way Test as its hallmark to guide member conduct. Its simple steps may assist the coaching community in understanding and implementing the ICF Standards of Ethical Conduct. The Four Way Test provides a concise and easy reminder of the intent of all the ethical guidelines of our profession. The Four Way Test of the things we say and do (Rotary International):
Like many things in life, we sometimes complicate the original intent. Of course we need ethical standards and systematized procedures for our profession of coaching. And yet, using the Four Way Test provides a great shortcut and reminder that can help all of us avoid most ethical dilemmas. Another Rotary principle is to "encourage and foster the ideal of service as a basis of worthy enterprise." Once again, this reflects what we do as coaches. We are in the business of serving … serving our clients’ greater good and more purposeful living, and serving the larger ideal of a more purposeful and loving world. That is ethical and professional behavior! The wisdom of this 100-year old service club with millions of members worldwide is worth considering and embodying in your life and your business as a coach. Here is a coaching scenario that exemplifies the ethical standard described above, and that also applies to the Four Way Test of Rotary. Coach Carl has been coaching Client Carol for 3 months, when Carol asks Carl if he has experience with reviewing business and marketing plans. She is at the point of her business that she feels she needs a coach/consultant to assist in the method and details required of such a formalized document. Carl is a fine life coach and has helped Carol immensely in designing her life and business to be more fulfilling, to have more balance over her time and to delegate more in her business. However, Carl really has neither formal experience nor training in designing business/marketing plans. As an ethical coach, Carl tells Carol the truth. While he can help her get clearer on her vision and long term desired outcomes for her business, he would refer her to a business advisor or consultant who specializes in the drafting business plans. He tells her he can provide a couple of names and encourages her to ask around in her community. Carl honestly tells her if she needs to stop the coaching relationship for a time so that she can focus her time and resources with a new consultant it would be ok with him. His fair approach is to add: if she can afford the time and money for both him and a business consultant that is her decision. However, his goal for her is to get what she wants and he does not have the specific expertise for what she is requesting. Carol thanks him and asks for a couple of names and says she will also ask around in her local group. (This approach by Carl is also a clear example of several other ICF ethical standards regarding being honest about his level of competence and not implying outcomes that he cannot guarantee.) Carl’s actions create more good will and more friendly relations with Carol; and they are beneficial not only to her, but to his reputation as a coach. In the coming weeks, write the Four Way Test on a note card and place it near your phone or computer (along with a copy of the ICF ethical standards). Observe how these simple criteria assist in the application of coaching ethics and can greatly affect your coaching. Pat Patrick Williams Ed.D., MCC Monthly ILCT-CPH Teleconference - Comparing and Contrasting Ethical Standards of Coaches and TherapistsPlease join Dr. Patrick Williams, President and CEO of the Institute for Life Coach Training, author of Law and Ethics in Coaching, and Sara Duiven, Marketing Manager of CPH & Associates on August 13th for a discussion focused on Comparing and Contrasting Ethical Standards of Coaches and Therapists. During this 60-minute conference call Pat and Sara will be discussing the points below plus fielding specific questions submitted during registration:
We will be recording the call, so even though you may not be able to attend, please register to receive the direct link to the MP3 file on our web site. When: Wednesday, August 13, 2008
Fee: no charge (long distance charges may apply) Please register at least 24 hours before the start of the call to ensure that you receive the telephone number! Introduction to Coaching Calls: Have you lost the passion you had when you entered the profession of being a therapist? Are you on the fast track to burn-out or are you already there? Do you want to add another income stream to your existing practice? Do you want to set your own fees and get paid what you are worth? Do you want to revitalize your work, reclaim your passion, and find joy in doing what you love? Join us for a free one-hour class that will introduce you to the wonderful career of Life Coaching. We want to share our excitement with you and give you information that you can use to help you decide if Life Coaching is for YOU. Fee: No charge. (Long distance charges may apply). Topics to be discussed:
Dates: August 8th: click to register or August 22nd: click to register Time: 2:00 p.m. Eastern/New York/Toronto time, which is:
Pat's Coaching Forum - Leadership and Executive Coaching Courses Pat's guest for the August 26th Coaching Forum will be Candia Dye, M.A., RCC, ILCT's Director of Program Development for the Employee Assistance & Workplace Coaching Specialist (EACS™) program and the Leadership and Executive Coach Training track; along with Dr. Mike Lillibridge, ILCT's Director of Corporate Coaching, and Dr. Doug McKinley. This will be the third Forum on Leadership and Executive Coaching and will focus on:
There will be an opportunity for questions about courses in the leadership and executive coaching track and how they will address your needs for marketing coaching services to business and corporate clients. Who Should Attend: This teleforum is beneficial for anyone who intends to provide coaching services to corporate or business clients or anyone interested in learning more about how to become an executive, corporate or leadership coach. Date: Tuesday, August 26, 2008
Click here to register for the August 26th Forum Call. If you missed any of the other Forum Calls - click here to access recordings of the calls. Free Coach Referral Service This list is being offered as a free service to assist individuals in identifying and selecting coaches best suited for their particular need. If you have your Certified Life Coach credential, and haven't yet signed up or click here for more information. Informational Call: Relationship Coaching with Couples / Relationship Coaching Specialist Certificate (RCS) Join ILCT faculty member, Lisa Kramer, MSW, PCC on August 13th for an introduction to the Relationship Coaching with Couples class beginning September 10th. This course is a stand-alone advanced course and/or the first part of the Relationship Coaching Specialist Certificate (for those with 20 hours of coach training). Relationship coaching, a growing niche in the coaching profession, assists couples in creating extraordinary relationships. Whether you have worked with couples in the past or you are just curious to learn more about relationship coaching, this call will give you an overview of the eight-week course that begins on September 10, 2008 at 1:00 p.m. Eastern. *Note: This call will be recorded. Date: Wednesday, August 13, 2008
Fee: No charge (some long distance charges may apply). Here’s what previous participants have to say about the course:
For more information on Relationship Coach Specialist Certificate (RCS) options, CLICK HERE. What's New? What’s new at ILCT? Well, look at this! A Bariatric LIfe Coach Foundational Course designed to serve the growing population of bariatric clients. The term "Bariatric" originates from the Greek word "Baros" which means "weight"; "bariatric" is currently used in the medical community to designate weight loss through surgical intervention. This population is growing, with estimations that predict over 300,000 surgeries will be performed this year. More and more professionals, therapists, paraprofessionals and coaches find "BARIATRIC" clients showing up in their practices, wanting to transform their lives after transforming their weights. You will learn the foundational principles of coaching based on ILCT standards of instruction through the inclusion of specialized bariatric case studies as well as the ICF core competencies You will learn especially effective techniques designed for the bariatric population. And, you will learn marketing tips, strategies and techniques designed to enhance your coaching business. So what’s new at ILCT is this: a Bariatric Life Coach Foundational course, instructed by two Bariatric Professionals actively working in the Bariatric community: Dana Schroeder, PHN, RN, CBN, Bariatric Program Coordinator/Coaching Support Group Leader, Bariatric Life Coach- ACC and Sue Lassetter, Coaching-support group leader and Bariatric Life Coach M.A., CLC, BLC, CHT, both with thriving coaching businesses of their own. In addition Dana and Sue will teach you to speak "Bariatric" with an ear for coaching this incredible and specialized population. Join us on Sept. 3 at 2:00 Eastern for more information. Register now. In Case You Missed These Calls:
The Zur Institute, LLC
Zur Institute, LLC,
offers a program of the most prolific and innovative
online courses, resources and free articles in the filed
of psychology, mental health, psychotherapy and counseling.
Besides an online CE course, From
Therapist to a Coach,
the Zur Institute is offering almost 100
online courses on
numerous topics that are highly relevant to coaches.
These include courses on:
Ofer Zur, Ph.D. is the author of four books and dozens of articles and book chapters. He was one of the first who pioneered in the managed-care-free movement. He has been fighting the injustices of managed care and has published the Private Practice Handbook, which takes practitioners step by step through the process of building their fee-for-service private practice; along with the Essential Clinical Forms. ICF Conference - Montréal, Québec, Canada - November 12-15, 2008 The 2008 ICF Annual International Conference will be held at the Palais des congres de Montréal in Montréal, Québec, Canada on November 12-15, 2008. Over 1,700 attendees are expected to convene for this global event. Pat and many of the ILCT staff will be in attendance - we hope to see you there! Expand Your Business! Deepen
Your Coaching Skills! Additional classes, details and online registration at our course section. Some schedules may change; check listing or contact Edwina Adams, Administration/Registration, at edwina@lifecoachtraining.com. Where In The World Is Pat Williams? October 8-9 October 16 November 10 November 12-15 What Pat Recommends
Tomorrow's Life Coach™ Patrick Williams, Ed.D., Publisher If you wish to use any of our content in a newsletter, magazine or other media (whether public or internal), please request permission. |
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This year's ICF Conference Education Steering Committee
has put a tremendous amount of effort into building
a conference program that provides exceptional education
opportunities for coaches whether they're new to the
profession or have years of experience.
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